When it comes to going green, two major Indian apparel brands have taken the lead. Van Heusen and Arrow have come up with 100 percent organic lines made of cotton, linen and natural dyes, doing their bit for the environment and also spreading awareness among consumers.
The working of Indian businesses has been severely dented by a 40 percent hike in prices of cotton yarn, tumbling values of dollar and euro against the Indian rupee and a sharp increase in minimum wages for workers in the national capital, said Apparel Export Promotion Council (AEPC) in a release on Tuesday.